This website is the leader in the retail paintball equipment industry offering a large variety of products in each category. Founded in 1998, last year marked its 10th anniversary! With a wealth of experience, this company has created a very stable and profitable drop ship ecommerce business model. The site has been designed with a multitude of cutting edge ecommerce features that not only give it its professional look with quality graphics, but also gives it its functionality that enhance the visitors shopping experience. These state of the art features were also created to minimize customer service emails and issues in order to maintain a more automated process. The owner spends about 25-35 hours per week operating the business. The business can continue to be run by one person from a home office from any location. Net profits continue to increase with a jump of 36% to $230,910 in 2008 from 2007. With new marketing efforts, a new owner can build upon the site’s strong foundation and continue its momentum of growth making this a very lucrative opportunity.

Having cultivated long term relationships with its suppliers, the site has gained a competitive advantage as some of its suppliers have closed other drop ship accounts and/or are no longer accepting new retailers. It also has a government contract through 2012.

With its great keyword positioning, its high traffic and growing revenues, this website can be expanded in a few areas to further boost its sales. A few of the ideas currently being considered include continuing to add new products to the current mix, adding an affiliate program with complimentary online businesses and distributing a monthly newsletter to market & promote regularly to its established customer base.